Chief Marketing and Communications Officer (CMCO)

MINIMUM REQUIREMENTS:

Education & Experience:
Bachelor's degree and twelve years of relevant experience or combination of education and relevant experience.

Knowledge, Skills and Abilities:
Hoover seeks an innovative marketing and communications leader who is a proven strategist, as well as a pragmatic hands-on leader, who has had success leading a highly respected, strategic marketing and/or communications function. 

Candidates will have experience serving as a key strategic partner and advisor to an organization’s leadership team and will have the ability to lead and motivate a professional team, as well as exhibit excellent judgment. Ideal candidates will bring a deep understanding and appreciation for Hoover’s history and impact, be aligned with Hoover’s values, and have a keen interest in Hoover’s mission. Candidates will be leaders who have demonstrated courage and creativity in pursuing bold ideas. They will be exceptional at managing, messaging, editing, analyzing, and synthesizing complex materials and be adept at communicating highly technical or nuanced information in a manner easily understood.

•    Demonstrated experience in managing and implementing comprehensive marketing and communications strategies as well as developing short and long-term strategic planning -- translating broad goals into achievable steps.
•    Experience advising senior management on complex communications issues. Strong understanding of reputational risk and issues management.
•    Depth of experience, sound judgement, and confidence befitting a senior strategic leadership position.
•    Outstanding personal communicator with the stature and presence to represent Hoover. This person has a track record of nurturing positive external and internal relationships. Must possess outstanding oral and written communications skills.
•    Deep knowledge of cross-channel marketing, advertising, programmatic and digital advertising, social media, media publishing, media relations and crisis communication.
•    Extensive experience working with all forms of communications tools – traditional, social, and digital. This includes print; broadcast; online, new, and mainstream media.
•    Proven experience leading large teams -- developing, evaluating, directing, and motivating staff. 
•    Ability to handle detailed, complex concepts and problems and make rapid decisions regarding management and business issues.
•    Demonstrated excellent influencing, negotiating, and relationship management skills.
•    High degree of personal initiative; outstanding interpersonal, verbal, written communications; team building, negotiation, and process facilitation skills.
•    Exceptional leadership and management skills and the ability to build and sustain a best-in-class communications ecosystem.
•    Broad understanding of brand development, product development and marketing, distribution management, and audience segmentation.
•    Familiarity with consumer relationship systems (CRMs), content management systems (CMSs), and data mining software.
•    Experience working in a highly matrixed and complex organizational environment.  Experience working in a knowledge-based business environment is ideal.
•    Bachelor's degree and 12+ years of relevant experience or combination of education and relevant experience. Master’s degree in marketing or master’s in business administration (MBA), preferred.

PHYSICAL REQUIREMENTS*:
•    Constantly sitting.
•    Frequently perform desk-based computer tasks, use telephone, writing by hand, sort/file paperwork.
•    Occasionally stand/walk, lift/carry objects weighing 11-20 pounds.
•    Rarely reach/work above shoulder.

* - Consistent with its obligations under the law, the University will provide reasonable accommodation to any employee with a disability who requires accommodation to perform the essential functions of the job.

WORKING CONDITIONS:

•   Routine extended working hours during peak cycles; travel to school/unit sites across university.

The expected pay range for this position is $241,000-$287,000 per annum. Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location, and external market pay for comparable jobs.

WORK STANDARDS:
•    Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations.
•    Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned.
•    Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University’s Administrative Guide, http://adminguide.stanford.edu.